Chalk up another one for Dannii Minogue! The X-Factor host has just been signed as the international face of ModelCo product Fibre Lash Brush on False Lashes. "I’m a self-professed beauty junkie and ModelCo has been a favourite for years. Why? Because they have the most innovative products that really work,” Dannii said on how she feels about her new role.
It’s the first time Dannii has signed on to be the face of a beauty product and Shelley Barrett, Founder & CEO of ModelCo, says Dannii was the perfect choice for the brand. “She is super-glamorous and her love of ModelCo products and A-list style credentials will really give the campaign the X-Factor!” We can’t wait to see Dannii’s baby blues in the ad campaigns! Whaddya reck — good fit? Or would you rather see her partner with another brand for her first gig?