Are you ready for this? A recent poll by UK retailer Superdrug showed that the average woman spends approximately $15,000 on makeup in her lifetime. Now I love lipstick more than your average chick, but $15,000? That's like an apartment deposit. Or enough money to have the same luggage set as Beyoncé (Louis Vuitton, dahling.)
The results show that a woman spends about 20 minutes doing her makeup each day. (That's 330 days out of her lifetime.)
According to the study, from the ages of 16 to 65, a woman shops for cosmetics about five times a year. Each time she'll spend roughly $43, equalling about $216 a year.
To break it down further, that's about $2,750 on eyeshadow, $1,780 on lipstick and $3,770 on mascara in total.
I have heart palpitations that I may spend nearly $4,000 on mascara. That's a LOT. Does it sound any less crazy to you? How much do you reckon you drop on cosmetics over the course of a year—let alone your lifetime?