Perfume Review Valentina, Issey Miyake Absolue

Lab Rats: The Sugar Editors Road-Test 4 New Perfumes

Lab Rats: The Sugar Editors Road-Test 4 New Perfumes

When a new fragrance lands on the Bella beauty desk, it's always a happy moment. Picking a new perfume is such an intimate, personal experience, because everyone has their own idea of what smells good and what smells terrible. So we thought, what better way to review four, soon-to-be released perfumes than to get the Sugar editors to do a blind sniff test? They weren't allowed to Google the fragrance or read the accompanying press release — they had only their inner-head nose to guide them... Click through to see the results!

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