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Photo of the new Marc Jacobs Daisy Ad Campaign Starring Frida Gustavsson Shot By Juergen Teller

Marc Jacobs Daisy: The Perfect Fragrance For Summer, No?

That's exactly what this new ad says to me. You too? Shot by Marc Jacobs' long-term collaborator Juergen Teller, it features the new face of Marc Jacob’s Daisy fragrance —  Frida Gustavsson — frolicking around in a sea of daisies. LOVE. That's precisely what I want to be doing right now. Not working. Sucks. Dressed in white, with flowing curls and pink cheeks, the Swedish cutie patootie looks drop dead gorge. The ad itself is flirty and fun and makes me instantly want to spritz on Daisy. So I guess it's done its job then. Do you heart it, too?

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