One half of über-blog They All Hate Us, Elle Ferguson's signature style is recognisable across the country. Denim shorts. Stripes. White tees. Black blazers. Her look is effortless, luxe, and — if 199,000 Instagram followers are anything to go by — pretty lovely to look at. You'll often spot her around Sydney, sporting all of the above, plus an epic (faux) tan and perfectly-tousled curls, which Elle says channels "that model-off-duty look". And while she admits there have been one of two bad outfits, her biggest fashion regret is something she didn't wear. "About eight years ago my mum was going to buy me the most amazing tie-dyed, suede Miu Miu bag, but I said no. Biggest regret ever," Elle told POPSUGER.
She launched They All Hate Us with BFF Tash Sefton as a daily ‘afternoon delight’ of images emailed to each other. Now, the duo has developed one of Australia's most recognised fashion blogs. Elle puts the blog's success down to uniqueness, saying “The blog is just a great edit of what we are and what we love. Our readers can take inspiration and find things they like from the both of us.”
Here, we chatted with Elle about the brands she's coveting now, where to find the best bikini, the celebrity she'd like to trade wardrobes with and more. . .