Vogue's online, little sister masthead has tapped into the power the web for its December edition. Miss Vogue has nominated nine Australian style influencers who use their e-presence and social media skills to reach their style-obsessed readership in a way that is more immediate and tangible than traditional media. The cover girls have a combined reach of over one million people, which adds up to a lot of 'likes', 'follows' and 'retweets'! Lara Bingle leads the charge (very apt, considering her new role at CO Cotton On), accompanied by Samantha Weaving, Ruby Rose and Isabelle Cornish, whilst Jessica Stein, Nicole Warne and Sara Donaldson head up the blogger pack. Shot by Pierre Toussaint, styled by Christine Centenera, and dressed entirely in Josh Goot's Resort '12 collection (which, btw you can buy off the girls' backs), this is one slick celebration of Aussies making a fashionable splash on the world wide web. Images courtesy of Pierre Toussaint and Vogue.
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Miss Vogue Gets Social With Nine Cover Girls for December