But the brand's interest in Swift is more than skin deep. In seeking out a Keds girl, the label was looking for someone "optimistic, kind and bold, [who] views life with a very brave outlook," to complement the spirit of the Bravehearts campaign. To further that narrative, Swift is sharing her own bravest moment on the newly launched Bravehearts website — and asking you to do the same — in the hopes of inspiring girls to "live fearlessly and define their individual style." As far as aesthetics go, Keds and Swift may be a perfect match; but we want to know, is she a celeb you think embodies the Bravehearts spirit? Let us know in the comments!
Source: Photo courtesy of Keds