Skip Nav
Personal Essay
Why There's More to the Street Style Story at Fashion Week
Runway
No One Clapped For the Dior Show at Paris Fashion Week — They Full-On Cheered
Millinery
The Biggest Millinery Trend of 2016
Spring Style
You'll Want to Wear Everything From This Spring Racing Wardrobe

Scanlan & Theodore gets a little help from Nan Goldin and Erin Wasson for Spring/Summer '10

Model Moment: Erin Wasson for Scanlan & Theodore!

Local label (and Fab fave) Scanlan & Theodore looked for a little international help when putting together their Spring/Summer '10 campaign. The collection was modelled by Erin Wasson and photographed by American snapper Nan Goldin, who is renowned for her provocative images of the late '70s and early '80s underground music and transgender scene. Nan chose Erin for the project and used a forgotten mansion in New York State as the location. Amongst the distressed walls and empty rooms, Scanlan's drool-worthy pieces stand out thanks to this season's drapey silhouettes and pops of dusty pink, purple and burnt orange. Designer Gary Theodore explains the raw but striking campaign best: "I think fashion can be considered as vacuous, real situations are what we strive for so our selection process for example to work with a Nan Goldin is to take the focus away from fashion but somehow keeping it in the spotlight, it's about a subtlety that I think makes our label exist above fashion."

Image
Image
Image
Image
Image

Keep reading . . .

Image
Image
Image
Image
Image
Image

Join The Conversation
Erin Wasson Wears Scanlan & Theodore to the Alexander Wang Spring 2011 New York Fashion Week Show
Scanlan Theodore Spring Summer 2013 2014
Erin Wasson in Madewell Spring 2014 Campaign Pictures
Recap Megan Gale's Top 10 Looks
Totally Wearable Ways to Do Midriff
Erin Wasson Hits The 2013 MTV VMAs in Sheer Black- Like It?
David Jones Spring Summer '13 Runway Recap
2013 MTV VMAS Erin Wasson Turban
Front Row at David Jones SS '13 Fashion Launch
See Who Wore What on the CFDA Awards Red Carpet

POPSUGAR, the #1 independent media and technology company for women. Where more than 75 million women go for original, inspirational content that feeds their passions and interests.

From Our Partners
Latest Fashion