In this line of work, Mercedes-Benz Fashion Week Australia is the biggest event on the calendar, so the final weeks before it hits are a frenzy of RSVPs, research and runways. The yearly industry event will take place at Carriageworks in Sydney from Sunday, April 6 — Thursday, April 10 — and that means the final countdown is well and truly on.
We're not going to sugarcoat it: it's a pretty special thing to see our homegrown design heroes debut the new season on the runway. While we can't claim to be the birth place of Chanel, Aussie designers come with some serious clout. Think: Dion Lee's directional take on cocktail dress codes and Ellery's sculptural silhouettes. Yes, some names on this year's schedule you'll remember (looking at you, Dion Lee), but others might feel new. Either way, these are the ten Australian labels you need to know about before the first model steps out onto a Sydney runway next week. And if you want in on all the runway action, don't forget to buy tickets to the official weekend event, Mercedes-Benz Fashion Weekend Edition, where you can see key looks from all these designers and more Fashion Week favourites.