The benefits of priming your hair are three-fold. First and foremost, you protect those locks of yours. Exposed to the elements at all time, your hair cops a lot of heat — literally and figuratively — so looking after should be your top priority. Benefit number two: Primer will make your hair smoother (bye bye, frizz!) and easier to work with, as well as providing it with a base that will hold any style for much longer than naked strands would. And last, but certainly not least? Primer simply makes your hair look better. With in-built shine enhancers and detanglers, the products in this gallery will eliminate a few others you've got in your beauty cabinet. . . Convinced yet? Come this way to shop out top 10 picks!
What are the POPSUGAR Australia editors' trying this week? Basically, we all want to look young, brown and luminous. There's a lot of skin buffing going on for Spring, as well as some super fast drying self tan and gentle face wipes that we think are the perfect edition to your desk drawer beauty loot. Find out why, inside.
Every week the POPSUGAR editors share the beauty products they are (most) obssesed with — from face oils, a unisex scent, to the perfect lip pencil, there's just some things a girl can't live without. And because it's Friday, there's no better time to stock-up on a few needed essentials that you can pamper yourself with, all weekend long. So, what exactly are the editors most coveted beauty items this week? Come see!
Jennifer Aniston stepped out in NYC to launch her new Living Proof web series, Good Hair Day, yesterday. She's a spokesperson for — and an investor in — the brand and is taking her duties to the next level with her three-part web series, in which she joins experts, including her hairstylist Chris McMillan, and real-life women on the street to talk hair. In a teaser video for the series, Jennifer explains why the cause is important to her, stating, "Good hair days matter to women because . . . we're women." The first episode, "Obsessions," airs today with two more, titled "Confessions" and "Lessons," being released later this month.
We caught up with Jen and Chris at yesterday's press day. During our chat with Jen, she reflected on what she's learned about hair over the years. She said, "I had great hair as a kid, and my mum said, 'You're not allowed to touch your hair until you're 13,' and the first thing I did was cut it all off. I learned that my hair really was a pain in the butt — sort of wide and unmanageable. I learned all my lessons in my younger years of what not to do." Read the entirety of POPSUGAR's Jennifer Aniston interview!
— Additional reporting by Jessica Cruel
"For me and a lot of girls, hair is a big deal," she told WWD. "There are a lot of greater trials of the world, but ask any girl — it's one of those boxes you check off. If that means having a better hair day, that goes a long way." Considering Jennifer's hair has been a hot topic since her Rachel days on Friends, partnering with a brand devoted to good hair makes a lot of sense. Keep reading . . .
For nearly two decades, Jennifer Aniston has had some of Hollywood's most envied hair. Now she's investing in it — literally — through a new partnership with popular US hair brand Living Proof. The actress will take the title of co-owner and hair care spokesperson for the brand. "What caught my attention about Living Proof is the company's unique approach to hair care — using scientific technologies to offer women actual proof in a bottle rather than hoping for results," she said in a press statement. "My hair has taken a serious beating. After using these products, I felt like I finally discovered a solution that works every day." Jennifer won't be a silent partner in this business venture. Her responsibilities for the brand will include working with stylists and scientists to create new products, developing the Living Proof brand, and marketing. Now you can add hair care innovator to the long list of Jennifer's recent roles.
Split ends can make even the most carefully coiffed hairstyles look less than polished. And while the only real "cure" is to trim the frizz at the salon, there are a few things you can do to smooth your strands at home. Check out this easy, three-step routine that will keep your ends sleek and silky all year long.
It's 12 days until Christmas. Which means 12 days of some serious, hardcore social butterflying as you drift from party to party in an attempt to see everyone before the break. It's tough, but you can do it. And you can look fabulous while you do with our 12 Days of Christmas Beauty Inspiration posts — a daily how-to post featuring a new look for you to try that night. Handy, huh? Today we're getting inspired by Emma Roberts and her winged liner and waves combo from the CNN Heroes: An All-Star Tribute event this week. Get the look now!