Cartia Mallan on the Truth Behind Being A YouTube Star at 18
Aussie YouTuber, Cartia Mallan, is best known for her viral makeup tutorials and lifestyle vlogs. At just 18-years-old she's made a name for herself in the cut-throat industry, with almost 300,000 subscribers. But the influencer's mass following isn't limited to just her YouTube channel — Twitter, Instagram and a fashion and beauty blog are just some of the other platforms Cartia has a loyal fan following.
We interviewed the YouTube sensation — ahead of the Beautify event, which brings together some of the world's biggest industry influencers — to find out what it takes to be a successful millennial entrepreneur and what being a social media star really looks like on the daily.