Skip Nav
Skin Care
Hey Skin Care Junkies! Here Are 8 Editor-Approved Face Masks to Try in 2018
Hair
Hailey Baldwin Just Cut Her Hair Even Shorter, Because That's What Biebers Do
Do I Need a Retinol?
Skin Care
This Is the 1 Skincare Product Everyone Should Use in 2019
Eyelash Extensions
The Pros and Cons of Getting a Lash Lift
Hair
30+ of the Hands-Down Best Celebrity Beauty Looks of the Year

Eco-Friendly Product Packaging

How Much Does Eco-Friendly Packaging Matter to You?

As more and more beauty brands begin to see their environmental impact as equal to their product efficacy, consumers are finally able to make considered decisions when buying beauty. History-making strides are being made towards ensuring products aren't tested on animals, are safe to wash down the sink and into our waterways, and are created using ethically-sourced ingredients — but is the same thought and care going into the all-important pretty (always) packaging?

Pit any two products against each other and we guarantee that there are teams of people deciding whether to include the bow, add more plastic packaging, make the box bigger or have no excess packaging at all, but to consumers, does it matter? Do you care if your serum's box isn't recyclable? Do you care if your glass bottle wasn't ethically sourced?

In 2018, beauty consumers deserve complete transparency beyond answering the eternal question "Does it actually work?". And as more brands start to shout louder about going green from a product's start to finish we'd love to know is this something that's even on your radar?

More from POPSUGAR
From Our Partners
Do I Need a Retinol?
Simple NYE Makeup Looks
Last-Minute New Years Eve Beauty Looks
Ariana Grande Face Mask December 2018
Jennifer Lopez Launching a Skincare Line
OUAI Hair and Body Oil​ Review
Kim Kardashian KKW Interview
Can Your Skin Type Change?
Skin Care Resolutions to Make in 2019
Best Celebrity Beauty Looks 2018
Meghan Markle Breaking Royal Beauty Rules
Celebrity Botox Secrets For Movies
From Our Partners
Latest Beauty
All the Latest From Ryan Reynolds