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Gillette: Inspiring Guys and Girls to Shave With Hairy Towels?

In Germany, Gillette is trying a whole new kind of guerrilla marketing to get people shaving. The company's marketing agency in Deutschland says that they've put thousands of these grass-as-pit-and-pubic-hair towels out in public spaces all over Germany. It's, umm, attention-grabbing but do you think it'll work? Oh, and there's a guy version, too. Check it out below.

Keep reading . . .

Via Copyranter

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