Skip Nav

Is Kylie Jenner Releasing Eye Makeup?

Get Your First Glimpse of the Upcoming Kylie Jenner "Kyshadow" Palette

UPDATE: It's official: Kylie Jenner is releasing "Kyshadow!" The star shared on her app and her brand's Instagram page that a palette will be coming soon. The nine-pan compact is loaded with warm neutral shades, including a burnt sienna and sandy taupe. While there are no details yet on when the product will launch or how much it will cost, we'll be sure to keep you posted.

After months of speculating about potential eye makeup launches from Kylie Cosmetics, we've finally been given a clue: this cryptic winking eye. "At 10 a.m. PST the secret will be revealed," the star teased.

Look closely: the peeper is not a video, but a lenticular print. A lenticular print is an image that shifts when moved, just like this iPhone case from Kate Spade. We're hypothesising that this blinking eye is actually the cover of some kind of palette — either one for filling in brows, or a compact full of eye shadow.

Kylie tweeted her new #KyShadow palettes, ans said they will be available "tomorrow @ 3 p.m." — which is Wednesday morning at 8 a.m. EST in Australia. Get excited.

More from POPSUGAR
From Our Partners
Vote Themed Nail Art to Wear For the Election 2020
After We Collided Hardin Scott New Tattoos in Movie
See Ariana Grande's 1960s-Inspired Hairstyles in "Positions"
Does Annie Murphy Have Tattoos?
Barbie Ferreira Holiday Makeup Beauty Interview
Kylie Skin Launching in MECCA Australia & New Zealand
Megan Thee Stallion's Best Nail-Art Looks
Chika Talks Skin Care, Living With PCOS in Inspiring Post
The Royal Family's Hairstyles in The Crown Season 4
The Home Edit Stars Launched a Personal Care Brand, Rume
Kristen Bell Talks Skin-Care Secrets & Happy Dance Products
Does Zac Efron Have Any Tattoos?
Latest Beauty