Rosie Huntington-Whiteley Is in Australia
Rosie Huntington-Whiteley is in Australia to launch ModelCo's new range of natural skincare products and has given us a sneak peak of her Instagram of her at Bondi Beach. A completely new foray into the skincare sector for the brand, already heralded for its tanning and makeup ranges, the thirteen year old business decided to expand after a whopping 89 percent of their customers asked for one during a survey.
"I always listen to my customers and deliver the products they want and need. I believe that by investing in the best quality natural ingredients the skincare range will deliver outstanding results and will drive cut through over the more traditional brands," CEO Shelley Barrett explained.
"We all want a quicker, smarter way to look and feel glamorous and ModelCo is a trustworthy brand that makes me feel exactly like that! I am looking forward to coming back to Sydney this month to launch ModelCo natural skincare products" said Rosie.
Rosie, following previous big-name ambassadors Elle Macpherson, Cheyenne Tozzi and Dannii Minogue, changed the perception of the ModelCo brand from being a nice-to-have to a must-have on an international scale. She signed as a face just over a year ago and came to our shores with a visit then.
The launch of the new natural skincare range, which includes 13 products, online and in Priceline stores will coincide with the mega-model's visit in a few weeks. Until then, watch this space!
Source: Instagram user rosiehw