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Scope Emma Watson's Ad Campaign for Lancôme Rouge in Love

Emma Watson's Ad Campaign for Lancôme Rouge in Love

We caught a glimpse of the concept stage of Emma Watson's second upcoming campaign for Lancôme at the end of 2011, and now the official campaign image, lensed by Mario Testino, has been released for the Rouge in Love collection. Set to include a brand new line of nail polishes and 24 shades of lipstick, Youcef Nabi, president of Lancôme International, told WWD that "the idea is to make this young generation — that has been a gloss fan — come back to using lipsticks." Emma, who wore a metallic dress in the campaign lensed by Mario Testino, who also shot her for the Trésor Midnight Rose fragrance, had her pixie cut styled in a bouffant fringe and slicked back, with a high-shine red lip and coordinating nail polish.

Lancôme Rouge in Love will be available on counters 25th March 2012.

Image Source: WWD
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