Nearly 70 Percent of Women Aren't Taking This Necessary Skincare Step
When you're a twenty-something, you need a skincare routine that works — and there's no step more concentrated and beneficial than using a serum. So we were very surprised when we were told by Boots Laboratories that a massive 65 percent of women don't use one in their routine, and 30 percent don't even know the benefits of using one. Insert shocked face.
Not just for anti-ageing, a serum should be thought of as your super-charged skincare step, and you can even use several at once to target different concerns. I could go on for days about the reasons why you should use a serum, but here are the most important:
- They normally have the highest concentration of active, skin-benefitting ingredients (more than your moisturiser).
- The thinner formula and smaller molecules means the ingredients penetrate deeper into your skin, working on the lower layers where new cells are generated — i.e. where all the good skin stuff happens.
- They work for all skin types, but are especially good for giving hydration to those with oily skin, without making them feel greasy afterwards.
Whether you like to use yours alone, or under your moisturiser, add a serum to your morning and evening skincare routine to start reaping the complexion rewards. Read on to shop some of our favourites and see which concerns they suit best.