Tracee Ellis Ross isn't quite done adding to her already-established empire. On Sept. 3, the actress announced she would be launching Pattern, a haircare brand with curly, coily, and tight textures in mind. Ross described Pattern as the "result of 20 years of dreaming, 10 years in the making." In fact, she said she wrote her first brand pitch shortly after wrapping Girlfriends in 2008!
Available online starting Sept. 9, Pattern is a celebration of type 3B to 4C curl patterns and shoppers who "need more than a quarter size of product." As a result, the brand will offer larger conditioner sizes, as well as leave-in conditioner. A photo of the products shows the range will also have an argan oil serum, jojoba oil serum, shampoo, brush, and clip.
Check out Ross's eye-catching announcement, as well as a lively video message, ahead.