This Is What Glossier's New Lash Slick Mascara Looks Like on 5 Editors
One of the brands my friends consistently pester me about is Glossier. The minimalist beauty and skincare line has garnered its fair share of hype through releasing cult-favourite items such as the arch-enhancing Boy Brow, chemical exfoliant Solution, and — my personal favourite — the cheek colour Cloud Paint (give me cream blush or give me death!). Whenever there is a new Glossier drop, I become a very popular lady, with texts coming out of the woodwork asking, "Is this worth it?" So, I present to you: "Should I Buy This Glossier Product: Lash Slick Mascara Edition — This Time It's Personal."
People can get very emotional over a mascara; once you find one, it's easy to dismiss all others. Here's the case for Lash Slick: the brand says it took 18 months, 248 tries, and a trip to Tokyo to get the formula just right. Glossier dubbed this the mascara that does "what Boy Brow does for your brows, but for your lashes." It's long-lasting and water-resistant, so while I wouldn't advise you to swan dive into a pool with it on, it just might last you through a moving wedding toast.
The formula is made of Japanese fibre technology, which is tiny curved fibres that cling onto your lashes and don't let go, kind of like me copping discounted sundresses at a crowded sample sale. There's also some Vegan Biotin in the house, which works as a conditioning treatment, plus natural polymers to provide the black pigment. As the Biotin implies, this item is cruelty-free, hypoallergenic, and safe for contact-lens wearers.
But all that means very little until you see Lash Slick in action, so take a gander at it on five of our very own POPSUGAR editors ahead.