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YSL Opium Advertisement with Karen Elson

Love It or Hate It: YSL Opium Ad Campaign

OK so here's where the fun starts, because even if you haven't spritzed your way through this year's fragrance releases, chances are you haven't missed their posters adorning shop fronts, bus stops and the like. Never has a fragrance caused quite a stir as YSL Opium. While this Karen Elson-fronted ad is more subdued than others (yes, Sophie Dahl, we're looking at you) it's definitely lost none of its sexy sassiness. What do you think? Rate it?

Vote on all of the 2010 Bella Fragrance Awards polls here.

We will pick the winner of the best ad campaign based on the highest number of love its so be sure to cast your vote!

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