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- Why Colour Analysis Is the Confidence-Boosting Trend We Need Right Now
Why Colour Analysis Is the Confidence-Boosting Trend We Need Right Now
by
Hameda Nafiz
POPSUGAR Australia has partnered with Cancer Council Australia and the Australian Government to help you slay, while staying sun safe and protecting your skin from damage.
Social media has a way of turning beauty trends into viral sensations, but not all of them are as harmless as they seem. Recently, the push for suntans — whether from excessive sun exposure or artificial means — has been glamorised despite the risks.
But there’s a new, healthier trend on the rise, and it’s all about embracing your natural beauty and skin tone. We’re talking about colour analysis, of course — a transformative approach to style and self-expression that enhances what’s already uniquely yours.
What Is Colour Analysis?
Colour analysis is taking over for all the right reasons. Instead of altering skin tones to fit unrealistic beauty standards, this trend focuses on finding the shades that naturally complement an individual’s complexion, making their skin glow without a single UV ray in sight. It’s a celebration of personal style and confidence — no damage or skin tone darkening — or lightening — necessary.
Putting Colour Analysis to the Test
To put this trend to the test, POPSUGAR Australia’s Kailah and Bernice stepped into the world of colour analysis. Guided by an expert, they discovered how different shades can either enhance their features or dull their natural radiance.
From the initial shock of seeing their usual wardrobe choices scrutinised to the excitement of uncovering the colours that truly make them shine, the journey was eye-opening in more ways than one.
The process revealed just how much colour can influence the way we see ourselves. For some, it can mean realising that go-to shades aren’t actually doing them any favours, while others might have to rethink their love for certain fashion staples. The results were surprising, sometimes humbling, but ultimately empowering.
A Healthy, Confidence-Boosting Alternative
What makes this trend so refreshing is its focus on working with what you already have rather than chasing a changing ideal. With the right colours, skin looks brighter, eyes pop and natural beauty is amplified.
It’s a simple but powerful shift in perspective — instead of changing your skin tone, why not change the colours you wear to highlight your natural, built-in glow?
This journey of self-discovery proves that the best beauty hacks don’t come from a bottle or a tanning bed and instead, they come from understanding and embracing yourself.
Curious to see how it all unfolded with Bernice and Kailah? Watch the full Colour Analysis experience below and get inspired to find your own perfect palette.