The Winners of the 2021 Glosscar Awards Will Have You Refreshing Your Beauty Stash Stat

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Beauty lovers rejoice! The winners of the 2021 Glosscar Awards are here and we have to say, you’re not going to want to sleep on these products. Created by beauty review website, the annual Glosscar Awards showcase the best beauty products that have entered the market in the last year.

Members of the website vote for their favourite new product releases across makeup, skincare, hair, body and health, hands and feet, natural, perfume, men and mum and baby. The brand featured within this year’s winners include legacy brands like Bobbi Brown and newcomers like BOOST LAB.

“This year 100 top tier beautyheaven members judged the best new launches of 2020, to determine 44 winners and runner-ups,” said beautyheaven digital managing editor, Samantha McMeekin. “After a year at home, it’s no secret that online orders in the beauty sector soared. This meant more pre-shop research and an increased demand for trusted and informative online reviews.”

“Thanks to our dedicated members, beautyheaven currently hosts over 314,300 reviews to help guide consumers and now, thanks to the Glosscars, they have a guide to the best new products too.”

To find the full list of best beauty newcomers, head to beautyheaven’s website. For our favourite picks of the list, keep scrolling:


Best New Foundation

Best New Concealer

Best New Eyeshadow


Best New Blush, Bronzer or Highlighter

Best New Eyeliner

Best New Mascara


Best New Lip Product


Best New Cleanser

Best New Exfoliant

Best New Makeup Remover


Best New Serum

Best New Moistruriser

Best New Face Oil

Elizabeth Arden.

Best New Face Sunscreen


Best Shampoo And/Or Conditioner

Best Hair Treatment

Best Hair Styling Product

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