Purple Blush Is Having a Moment, and These Are 5 of the Best Ones to Try

The best purple blushes in Australia right now
Fenty Beauty / Nudestix

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Blush shades are extensive, with pink, red, orange and coral hues the most common. In recent years, purple-coloured blush has been popping up everywhere. The hashtag #purpleblush currently has 55.1 million views on TikTok, suggesting this trend hasn’t slowed down since it first popped off in 2021.

While this vibrant colour might seem intimidating at first glance — purple blush is really, well, purple! — but this cool-toned shade actually works on several skin tones, especially those with darker skin tones or yellow undertones.

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Beauty creators on TikTok are singing the praises of purple blush, with many creating reaction videos of them first trying the blush shade. TikTok creator Glam With Suzan loved how the blush looked, saying in a recent video: “I am so surprised that it comes up almost as a pinky-purple and its super wearable, which is also quite shocking compared to what it looks like in the pan.” Fans are going particularly wild for shades from Fenty, Rare Beauty and Nudestix.

@yannalinnaa A little bit late to this trend 😅💜 #makeup #beauty #blush #makeuptutorial #makeuphacks #newmakeup #purpleblush #ShowYourJOWO #FORDfortheBuilders #LIKEABOMBSHELL ♬ original sound – Yana ✨

If you’re keen to see what all of the purple blush fuss is about, we have rounded up three of the best ones on the market. These products are all super pigmented, so it’s best to apply with a light touch and blend with a makeup brush or sponge.

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