Carrie Bickmore Winning the Gold Logie and Announcing Beanies For Brain Cancer, 2015
Carrie Bickmore's Gold Logie win was always going to be emotional. One of Australia's most beloved TV personalities, the country mourned with her when she lost her husband Greg in 2010 to brain cancer. But, Carrie took it to a whole other level when she took to the stage and donned that blue beanie. Emphasising the importance of awareness of how devastating brain cancer is to the majority of people diagnosed with it, Carrie encouraged fellow TV stars and audiences alike to don a beanie the next day and snap a selfie with the hashtag #BeaniesForBrainCancer. What began as a social media movement became its own charity which has now raised over 11 million dollars towards brain cancer research . . . and it all started with this speech.