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Abbey Lee Kershaw in Chanel's Latest Autumn/Winter 2010 campaign

Sneak Peek! Chanel's New A/W 2010-2011 Campaign with Abbey Lee Kershaw

Karl Lagerfeld opted for the gritty streets of New York's Soho and the Lower East Side as the backdrop of Chanel's autumn/winter 2010-2011 campaign, starring none other than Aussie super-of-the-moment, Abbey Lee Kershaw. The firescape scene is quite raw and urban, a complete departure from his usual choice of opulent and more exotic surrounds. But how better to showcase the super-luxurious Chanel pieces? Stay tuned for more pics starring Abbey's partner-in-crime, Freja Beha Erichsen.

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