Skip Nav

POPSUGAR / sponsored by / H&M

Best Winter Fashion Trends at H&M

If there's one thing that brings joy with the not-always-welcome arrival of Winter, it's the prospect of a style reset. Transitioning from one season to the next is an opportunity to refine your wardrobe, removing pieces that no longer serve you to make room for items that breathe new life into your go-to looks.

Deciphering which trends are worth investing in and where to find the best iterations though, can be tricky business. But never fear, because that's where H&M comes in. The high street store's latest collaboration with Morris & Co. is full of this season's must-own It pieces.

The collection — made up of prettily printed separates (we have our eye on the pussy-bow print blouse), cosy cardigans, boyfriend coats and more — is basically an affordable Winter edit for cool-girls and we want in.

Read on for our Winter trend edit, and the H&M x Morris and Co. pieces we'll be shopping in store.

Latest Fashion
All the Latest From Ryan Reynolds