The Sass & Bide Celebrity Moments We Still Think About Today
Sass & Bide has been one of Australia's most iconic designer brands for nearly 20 years. The household label launched in 1999, but it wasn't until the founders, Heidi Middleton and Sarah-Jane Clarke, showed their first seasonal collection at MBFWA in 2001 that the label garnered a cult following and quickly secured it's place in celebrity wardrobes.
With a bold aesthetic built on denim, going-out dresses, statement shapes (they did a seriously good mullet hem) and crazy embellishments, it's easy to understand why Sass & Bide was so well received by celebrities — for both on and off the red carpet.
This year — in what might just be the most exciting comeback of all time — Sass & Bide are on the MBFWA schedule for the first time in 14 years. So, as we wait in anticipation to see the label's infamous aesthetic back at fashion week, we're looking back at the most major celeb brand moments of all time.