Australian designer Dion Lee, 26, was announced as the Australian Regional winner of the International Woolmark Prize in Sydney last night. He was up against Australian designers including Magdalena Velevska, Carl Kapp, Ellery and Song For The Mute for the coveted $50,000 prize, but Vogue editor Edwina McCann says Dion was chosen because his brand has the whole package. "The judges had to consider who was best placed in terms of the development of their business and creative skills to represent Australia in the final round of competition in London in February 2013."
The International Woolmark Prize is awarded for excellence using Australian merino wool, and designers from America, India, China, Europe and Australia compete for the $100,000 winner's prize money and the opportunity to have their label stocked in iconic fashion stores including Bergdorf Goodman and Harvey Nichols.
Dion will represent Australia in February, 2013, and told the Sydney Morning Herald he's excited to have his work seen on the international stage. "I've been working on giving my brand a global platform, so it will be extremely exciting to see my work represented with other international designers on a global platform." Congratulations Mr Lee!