The heart of the nation went out to Queensland this week, with 75 percent of residents being affected in some way by the horrific floods that have wreaked devastation on the sunshine state. 15 people have lost their lives, and 61 remain missing — not to mention the number of homes and businesses lost to the torrent of destruction. The Australian fashion industry has pulled together in this of time of crisis, with a swag of designers, chain stores and individuals pledging support to the victims of the floods. Stylist Donny Galella, in cahoots with PR whiz Sara Bray, is putting together auction event Sydney Hearts Queensland, pegged for the 25th of Jan. Also, fashion show producer extraordinaire Lara Karamian has organized FASHIONAID, an eBay fashion auction to raise money for the Queensland Flood Relief Fund. Sass and Bide, Marnie Skillings and Rachel Gilbert are just some of the labels who've donated goods. Both auctions look set to make some serious moolah for those in need up north, and we can't wait to go shopping in support of such a good cause!
Check out how these charitable fashion brands are pitching in too:
- Witchery will donate 100 percent of profits today to the Queensland flood appeal
- Mimco will do the same, all net profits being donated today
- $20 from each Samantha Wills purchase price goes to the appeal
<product target="_blank" href="http://www.jeanswest.com.au/">JeansWest </product>will give 100% of net profits to the relief fund
- Cue will donate 10% of all profits this Sunday 16th.