Ah Alexa, you didn't think we'd forgotten you in our 2010 Sugar Awards did you? How could we, after you took home our Best Dressed title from last year. After much deliberation, we're not giving you the same accolade this year (trust us — it was a hard call!), but we're not letting your spunky sense of style walk away empty handed either. You see, what we love about you is your ability to do your own thing. That's the kinda confidence that made us run out this year and buy a pair of espadrilles, and a pinafore, and smock dress, err...about five button down shirts and a pair of brogues. No one else inspires like you do!
Muse to the masses, we think it's this Brit It girl's distinct tomboy-school girl mash up that gets the chain stores copying her easy to wear, but oh-so-cute get ups week after week. Whether she's wearing head to toe Chanel, or a vintage dress she's thrifted in Williamsburg — Alexa always looks like herself. And that's the kinda thing we applaud. Now Alexa, don't take this as second place — it's just a different way of saying we heart you. So without further delay, our 2010 Best To The Beat Of Her Own Drum award goes to.....Alexa Chung!