Skip Nav

Our 2010 Sugar Award for Best Designer Collaboration Line Goes to Lanvin for H&M!

2010 Best Designer Collaboration Line: Lanvin For H&M

When it comes to high street collaborations, it’s hard to remember one that had as much hype as this year’s Lanvin for H&M. It started with a teaser trailer, leading fashion fans to speculate over who the designer was. Then it was confirmed that Alber Elbaz would be translating “the dream we created we created at Lanvin to a wider audience, not just a dress for less.” A super-secretive ad campaign fuelled even more excitement, and when the line finally dropped it launched with a massive runway show, where models included Anna Dello Russo, Dree Hemingway and Pixie Geldof.

Since its launch, Lanvin for H&M frocks have made multiple red carpet appearances, caused a frenzy among fans who want luxury-for-less, and yep, sold out in next to no time. Not bad for a designer who’d originally said he’d never do mass-market! So it only makes sense to award the 2010 Best Designer Collaboration Line to Lanvin for H&M!

More from POPSUGAR
From Our Partners
Shop Susan Alexandra's Disney Princess-Worthy Beaded Bags
LoveShackFancy and Morgan Lane's Floral Slip Dress
See and Shop the New Converse x Telfar Collaboration
See and Shop A$AP Rocky and Amina Muaddi Shoe Collaboration
Shop October's Very Own Fall/Winter 2020 Women's Collection
See's Converse's Glitter Sneakers With Joe FreshGoods
How to Preorder Telfar x UGG's Shopper Bags
Take a Look at Fenty x Amina Muaddi Drop 2 Collection
See Beyoncé's Adidas x Ivy Park Drip 2 Collection Photos
Madewell x Kule Collection | Fall 2020
Prabal Gurung New Walmart Collection | Interview
The North Face x Gucci Collaboration
Latest Fashion