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Pre-RAFW Show Interview with Swimwear Designer Lisa Maree on her debut 2011 Fashion Week Show

2011 RAFW Exclusive Preview: Lisa Maree

Summer to us spell sun, beach and of course bikinis, so when the S/S collections roll around we're always keen to see what's new on the swimwear front. We nabbed Lisa Maree of her eponymous swim label to tell us what's in store from her RAFW show today:

Tell us a bit about your inspiration for the S/S line? The collection is titled “Under My Skin”. This season my inspiration comes from the native animals and landscape of Africa and it’s infamous Serengeti Sunrise.

Who is the Lisa Maree Swimwear muse? Any recurring style icons? I would say a cross between Nicole Richie and Jessica Alba!

You feature a lot of crochet work in your designs – can we expect more of the same from your S/S 2011-12 line? Crochet is still very strong for us this season, although we have really expanded the silk resort wear and have introduced lycra swimwear in graphic prints.

What’s the hardest part about putting together a RAFW catwalk show? Coordinating everyone- we have so many different people involved in the show and working on their individual tasks, the tricky part is making sure it all comes together nicely

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RAFW highlight so far? Being our debut individual show, it’s great to hear there’s a strong interest in my show. It’s nice to know that Lisa Maree is considered one of the must-see swim shows at fashion week. We can’t wait to show everyone the collection.

Can we expect any non-swim wear designs from you this year? Yes definitely - the silk clothing is a very strong part of the collection. Being a graphic desiginer by trade, I design all the prints myself and they are unique and exclusive to Lisa Maree. The best thing about resort wear is it’s versatility- you can throw it over a bikini after a long day at the beach, or wear it out in the evening. We really thought about that when designing the range so each piece is versatile and easy to wear.

Why do you think Australian designers do swimwear so well? Australian’s really understand the true meaning of “beach culture”. I think we are so inspired when it comes to designing swimwear and resort wear because of our lifestyle.

Must-Have swimsuit style for Summer 2012? A cut out one piece.

Best beach accessory? A Kaftan and of course, sunscreen!

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