The Top 10 Fashion Brands to Buy Resale, Straight From an Expert at The Real Real
Sustainability is becoming more and more of a priority in the fashion world, among other consumer sects, but there are many ways to go about supporting the movement. Yes, we are all encouraged to shop from fur-free brands, buy vegan leather, and deny harmful fast fashion brands real estate in our closets. An additional approach, however, is shopping resale. Whether true vintage or just lightly used, your buying (and selling!) of apparel, bags, jewellery, and more prevents the unwanted items from becoming actual waste. It is, of course, a prime example of the phrase "one person's trash is another person's treasure." One of the most well-known resale retailers is TheRealReal, perhaps because the brand's wide online presence assures that you can be sitting in a high-rise in New York City or on a farm in the middle of the country and have the same access to their massive selection of expertly vetted items for sale — all with authenticity guarantee. And, with such a huge consumer base, The RealReal collects annual data that tracks, in their words, "what's rising to the top."
With 82 percent of The RealReal's customers ranking sustainability as an important reason why they shop the site and 78 percent claiming that it's actually changed the way that they shop overall, there are certain luxury brands that reign supreme. Ahead, find the 10 brands (ranked in order!) that are more popular than ever and what we're lusting after from their resale selections.