The Visible-Bra Trend Is Taking Over Hollywood, From Sydney Sweeney to Scarlett Johansson

Getty / Arnold Jerocki

Sydney Sweeney has introduced one of the most prominent dress trends of the season at the 2023 Cannes Film Festival. Working with her stylist Molly Dickson, the “Euphoria” actress selected a long white Miu Miu slip for day one on the scene, which came with a built-in blue satin bra, half-way visible underneath the lined balconette of the bustier top. The boudoir-inspired look appeals to underwear-as-outerwear lovers, reminiscent of lingerie. Of course, Sweeney amped up the drama with towering white platform sandals, however she opted for delicate diamond stacking rings and earrings to play to the demure side of the ensemble.

This cleavage-baring silhouette – which is an evolution of the double-layered, exposed bra strap trend from the early aughts – isn’t going anywhere. Scarlett Johansson sported a similar design from Prada, Miu Miu’s sister brand, when she attended the “Asteroid City” premiere with husband Colin Jost, just two days after Sweeney’s debut. Her pink column gown featured a white beaded bralette insert, which was highlighted by her sprawling star-shaped earrings, glitter eyeshadow, and metallic manicure – all working to draw attention to the sparkling bra.

Rosie Huntington-Whiteley walked the same red carpet as Johansson in Fendi Couture – her thigh-slit gown also equipped with a sequin-woven bra insert, sitting pretty atop the gathered white fabric of her dress. The gilded side hook at her waist, which was fastened onto her train, accented her bra, chunky diamond ear cuffs, and Aquazzura shoes to bring her look full circle.

Meanwhile, Ashley Graham and Cindy Bruna are two other Cannes guests who rocked the half-visible bra, with Graham opting for a voluminous gray-blue gown with poufy sleeves and a neckline that barely concealed the top of her black bra insert. It was a more subtle take on the trend, with the focal point obviously being the cascading layers of material, along with her triple-strand Chopard choker, but befitting nonetheless. Bruna’s own Vivienne Westwood polka-dot corset dress boasted avant-garde details, seemingly unfurling to reveal nude bra cups.

However you prefer the trend, there are clearly many iterations making the rounds when it comes to celebrity dressing. Scroll through to see the Cannes instances we’ve gathered so far.