Freedom Has Seriously Dropped Its Prices on Furniture — For Good
There's nothing we enjoy more than whiling away a few hours planning out how to decorate our dream homes. And now that Freedom has decided it's doing away with sales and promotions, forever, and instead will permanently reduce prices on more than 5,000 products across its range, we can afford to buy more of our wish-listed items. The new approach of "Price Drop" follows extensive feedback and research that showed customers were over the retail industry's constant cycle of sales and strongly dislike finding something they want but having to wait for it to go on sale, or buying it full price only to see it go one sale the next week. No surprises there.
"Our Everyday Value Promise is a shift in strategy for Freedom; a move away from sporadic and potentially confusing sales promotions that have defined our category. A commitment to everyday prices, combined with our stylish, quality products and outstanding service, benefits consumers who will be better-informed and more confident when purchasing the furniture and homewares they want," says Tim Schaafsma, managing director of Freedom.
The new approach is all about transparency pricing and fair shopping 365 days a year, and it means some products have dropped to almost half their original price. Scroll for our picks of some of the best price drops. Happy shopping!