Unfortunately for mamas, sleep is something that's learned, which can take some time. While my little one was learning to sleep, I was learning how to settle her to sleep. Before sleep school, I would pat, pat, pat my little heart out, but there's a lot more to it than that.
The exact techniques are best learned from the experts, and I'm sure there are varied approaches. But I believe the key is finding what works for your babe, and then being consistent about it — pick a technique and stick with it. This could include music, the sounds or words you use, your tone of voice, or even the lighting in the room. After a while, my baby girl knew when I walked in the room and got started, I meant business.