8 Beauty Buys From The Iconic to Shop This AfterPay Day

essential edit

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The Iconic is participating in Afterpay Day sales, offering up to 30 per cent off its range of beauty products from now until Sunday, August 20. Overwhelmed by the sheer array of beauty buys on offer? We don’t blame you, so just to make it a little easier we’ve rounded up our iconic must-tries for this Afterpay Pay event.

The Iconic, Essential Edit Beauty Box


Image Credit: The Iconic

If you’re looking to jumpstart your skin just in time for spring and summer, The Iconic’s new Essential Edit Beauty Box ($130) has everything you need to get your warm weather glow on lock. You’ll receive a $20 voucher with this purchase.

Inside the pretty yellow gradiented package is a 50ml bottle of The Ordinary’s Squalene Cleanser ($14.20), mini Medik8 Hyrdr8 B5 and C-Tetra serums, one full sized Clinique Dramatically Different Moisturising Lotion ($60), 15ml of Ole Henriksen Banana Bright+ Eye Crème and Ultra Violette’s Supreme Screen Hydrating Facial SKINSCREEN™ ($52).

MAC, Glow Play Blush

Image Credit: MAC Cosmetics

MAC’s Glow Play Blush ($5) collection is one of our favourites. The innovative, putty texture delivers a watercolour wash of translucent pigment that can be built up gradually. It’s the kind of product you can apply in your car before a meeting (we advise parked) without risking looking like Bill Skarsgård in “It” (but stay tuned for our blush recommendations if you do want to look like Bill Skarsgård in “It”). MAC, of course, have a range of colours to choose from, but with orange blush being one of our favourites, “That’s Peachy” and “So Natural” are our top picks. Receive 20 per cent off at checkout.

Silk of Morocco, Argan Cream Highlight Stick & Mini Kabuki 

Image Credit: The Iconic

Sleepless nights? Whether it’s party season or classic insomnia keeping you awake at night, the Silk of Morocco Argan Cream Highlight Stick ($52) leaves you looking glowy and rested.

As it’s not a concealer, don’t go near a blemish with it. Instead, apply it to the orbital bone, under the brows and around the nasolabial folds (“smile lines” to some) for a smooth, lifted look. If you want a high-coverage concealer in the same handy pen, pick up the YSL Touche Éclat High Cover Concealer, ($74).

Real Techniques, Everyday Essential Set

Image Credit: Real Techniques

Created by pro-MUAs, sisters and OG beauty influencers Samantha Chapman and Nicola Chapman Haste, Real Techniques brushes were the first professional-quality brushes to hit drugstores and pharmacies.

Many professional makeup artists who still sheepishly opt for these over the high-end brushes in their kit. Why? Because they’re damn good.

Ergonomic, multi-purpose and hardy, our beauty editor has had her Real Techniques brushes for 10+ years. Her personal favourite is The Setting Brush ($19) which she uses for everything from foundation application, to highlighter, blush, eyeshadow blending and, of course, setting. The Everyday Essentials ($55) which contains the brand’s Miracle Complexion Sponge, Deluxe Crease Brush, Setting Brush and Expert Face Brush, is currently 30% off at checkout.

ghd, Helios Hairdryer

Image Credit: ghd

We heard on the grapevine that industry experts prefer the ghd Helios Hairdryer ($335) over its far pricier competitor, and while we can’t weigh in, we can confirm it’s a dang good hairdryer.

Lightweight at 0.78kg, the helios has advanced ionic technology, resulting in 30 per cent more shine for your mane. We love the white because it doesn’t get lost amidst the sea of assorted dark coloured hair tools in many of our drawers, but the helios is also available in black, navy and plum. All shades are 20 per cent off at checkout.

Benefit Cosmetics, Bad Gal Bang Mascara

Image Credit: Benefit Cosmetics

As declared by The Cut, party girl beauty is back. Think black smokey eyes, oily hair (that’s right) and thick, jet-black lashes.

To achieve this look you’ll want Benefit Cosmetics, BAD Gal Bang ($48). This mascara gives whopping length, separation and volume in a couple of swipes. Get 20 per cent off — and your inkiest lashes ever — at checkout.

Kora Organics, Active Algae Lightweight Moisturiser

Image Credit: Kora Organics

With green tea, green algae, Swiss glacier water and alpine rose, the KORA Organics Active Algae Lightweight Moisturiser ($64) is the perfect moisturiser for summer. Cooling on application, the silky emulsion de-puffs and brightens, making it the perfect daytime moisturiser. Treat yourself to a Miranda Kerr-level glow with 20 per cent off at checkout.

Medik8 Crystal Retinal Range

Image Credit: Medik8

Medik8’s beloved Crystal Retinal Range ($176) is a great starting point for those wanting to introduce vitamin A into their skincare routine without irritating the skin in the process. Medik8 use retinol, a vitamin A that — according to the brand — provides the same results as clinical-grade vitamin A 11 times faster than classic, more irritating forms of retinol. Plus, with four concentrations you can take your vitamin A journey slow and steady.

Additional reporting has been added by Angeline Barion.

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