From Non-Traditional Hemlines to Textured Beading, Here Are 5 Wedding Dress Trends to Expect in 2023

Instagram / @j.andreatta

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Opting for a non-traditional gown has become increasingly popular among celebrities and everyday brides alike and it makes sense. Why not go all out on your wedding day and make your gown something people will remember forever?

Australian wedding dress designer Jess Andreatta is known for pushing the boundaries and creating designs that mix fashion trends with edgy and fresh bridal looks. As she’s in the final stages of putting out her 2023 collection, we thought now would be the perfect time to quiz her on her wedding dress trend predictions for the year.

Below, are five wedding dress trends Andreatta thinks we’ll see walking down the aisle in 2023.

Introducing Bits of Colour

After sporting her own powder blue, soft floral wedding gown late last year, Andreatta predicts that 2023 will see an introduction of colour to popular wedding dresses.

“2023 will see a marked shift to even more colour, as brides opt for the unexpected and look beyond classic ivory,” she says.

In her newest collection, set to be released this month, the designer has weaved sky blue amongst her newest designs; starting the year off with a slow introduction of colour and expecting more colour trends to filter through throughout the year.

Introducing colour into your wedding dress design, whether it’s a fully block-coloured dress that deviates from the traditional white or is incorporated through a print — is an amazing way to bring your own personality into your look and make your own rules.

Prints

According to Andreatta, prints are able to be unique and completely custom, which makes your wedding gown just that little bit more special.

“Prints will always elevate and push the boundaries on what can be done with fabrics and bridal gowns,” she says.  

While her 2023 collection promises to blur the line between fashion and bridal, screen prints on traditional ball gown shapes will be in demand for brides who are looking to fresh silhouettes and exciting fabrications and embellishments in their wedding gowns.

“Oversized florals and our exclusive silk organza print, will accentuate sheer, beaded silhouettes, creating an effortlessly elegant yet strong, edgy look for our brides.”

Such as Andreatta’s own wedding dress, prints on your wedding look don’t have to be super bold. In fact, they can be subtle and tell a story. Especially looking at prints that are printed onto sheer fabric, such as organza or even a soft silk, the prints can be soft and even transparent; adding an overlay of colour, texture and individuality.

Beaded Fringing

Beaded fringing has been around in bridal couture forever, but it’s not going anywhere — and for good reason.

“Beaded fringing adds a touch of luxe to relaxed silhouettes, going beyond feathers and embellishments of the previous collections to create something striking and textured,” says Andreatta.

Delicate and sheer, beaded fringing on sleeves and abstract hemlines will be a big trend for J.Andreatta brides next year, whether for the ceremony dress or the reception party look.

Shorter Hemlines

As far as modern bridal fashion goes, shifts and mini dresses is a fun way for brides to move away from traditions.

“Mini dresses and shifts are still in high demand by our brides which was a look that was made dominant during covid when wedding dresses evolved into chic ‘no-fuss’ silhouettes,” Andreatta explains.

These styles are then being paired with bold accessories, such as colourful shoes and jewellery. If you’re wanting to keep it more traditional, however, pairing matching gloves with a short wedding dress is a super cute look and is on the popularity rise, according to Andreatta.

“Our matching glove accessories are increasingly popular. Brides are loving the nod to tradition with polished accessories that have a slightly more modern, sexy twist.”

Versatility

Wedding dresses are becoming less sentimental, with some brides wishing to wear their dresses to events after their wedding. Whether it may be a fancy gala, a red carpet event, a party… wouldn’t it be amazing to re-wear your wedding dress for many memories to come!?

“Covid saw brides rethinking their dream wedding dress, opting to ditch traditional silhouettes and fabrics for a look that is more fashion and fun, and signifies their personal style,” says Andreatta.

“2023 will see more brides wearing wedding gowns that effortlessly blend red carpet with bridal, focusing on curve-skimming silhouettes, beaded fringing, interesting hemlines and fresh colour.”

This mix of trends definitely lends itself to non-traditional and memorable wedding dress designs, that are more tailored to the personality of the bride rather than the traditional confines of wedding fashion.

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